How to create a beautiful theme for your Instagram in five easy steps.
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10 Tricks to easily boost your Social Media Marketing Strategy! Here’s a list of 10 things you can be doing right now to improve your social media presence when the economy picks up again. Social media marketing strategy for business. Social media marketing strategy for Instagram. Social media marketing tIps. Social media marketing ideas. #socialmediamarketingstrategy #socialmediamarketingtips #socialmediamarketingideas
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Instagram schedulers are game-changing if you're a social media manager, biz owner, or influencer. You can schedule your posts in advance, write out captions and include hashtags. There are many different scheduling tools for Instagram on the market, so I decided to try 5 out and review them! I tried Planoly, Hootsuite, Facebook Creator Studio, Later and manually posting. Read the post to see which one I liked best and how I would rate them! #socialmedia #instagram #facebook #entrepreneur
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Always Up-To-Date Guide to Social Media Image Sizes | Sprout Social
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Tailwind is one of the best scheduling tools for Pinterest. Of all it's features Tribes is perhaps the greatest asset it offers. This post specifically explains Tailwind Tribes for bloggers looking to get the most from the Tailwind experience. If you're new to Tailwind or haven't used it before, this post outlines 12 tips for Tailwind Tribes for bloggers to increase the share-ability of their Pinterest pins. #tailwindtribes #tailwindtribesforbloggers
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Why Marketers Should Implement User-Generated Content: 23 Stats to Know
As a Boston-based young professional, the biggest product I've had to invest in was an over-priced apartment. And this year, with apartment tours going fully virtual, I've found it even harder to do the extreme research needed before committing to a lease. Now, as I research apartment after apartment online, my new process feels like an intense buyer's journey . In my research phase , I spend hours on end scouting listings, looking up addresses on Google Maps, researching neighborhoods, skimming through Yelp reviews of prospective property managers, and analyzing photos or video tours for potential problems that an unseen apartment could have. Ultimately, I've found that the apartment listings I'm most drawn to have links to video tours filmed by current tenants. When I've watched tours filmed by tenants, they'll explain what they like about their apartment, note major pros and cons, and give tiny -- but authentic -- details that the average salesperson ...
How to Create a Social Media Report [Free Template]
Social media is an undeniably powerful channel for marketing in 2020. In fact, social networks are the biggest source of inspiration for consumer purchases, with 37% of consumers finding purchase inspiration through social channels. However, if you're using social media as a tool for organic exposure and brand awareness, rather than just a channel for paid ads, it can be difficult to track the success of your efforts. As any social media manager knows, successful implementation of a social media strategy is contingent on countless factors — and all companies prioritize different channels, metrics, and criteria for success. For example, is paid more important than organic to your business, and if so, to what extent? Is more importance placed on audience engagement, or audience growth? Has a posting cadence been directly tied to revenue? With so many areas of focus for social media marketers, it's crucial to choose, analyze, and report on your key social media metrics wi...
12 of the Best Marketing Techniques for 2020
When content marketing was gaining steam, there were really only a few techniques you could leverage. On a typical day, you'd write a blog post, hope it ranked on Google, send it to your email subscribers, and post it to your social media profiles. That was pretty much it. This is still the main strategy most marketers use nowadays, but since content marketing has exploded in popularity since its early adoption, it has developed into a much more nuanced and complex type of marketing with many techniques for reaching and resonating with an audience. To help you learn about the most effective marketing techniques around today, we've rounded up the best ones to add to your content marketing arsenal. 1. CTA Copy Test Every company has a different set of customers, so there's no one-size-fits-all formula for designing the most optimal CTAs. To figure out which CTA copy will produce the best results for your company, you must discover what your unique set of customers prefe...
4 Things To Obsess About On Instagram - Today, I have 4 things you should obsess about on Instagram. Yes…I want you to get obsessed with doing these 4 things. Why? These four things will help you get noticed by your audience and loved by your audience. When your audience is ready to buy, they remember YOU!
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To increase your website’s conversion rate, here are seven practical tips for a perfect landing page.
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Check out my 5 must have apps for bloggers to help grow your blog
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One of the hardest parts about growing a blog is the TIME it takes to actually get blogs written quickly and up on your site! Follow my tips for ideas and tips on how to batch, work with blogging post templates and outlines and more! #bloggingtips #writingtips #bloggingtips
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Whether you’re trying to figure out how to manage a remote team and projects or simply looking for ways to improve communication, efficiency and productivity, trying to figure out the top productivity tools shouldn’t be a headache for ya! #KimGarst #OnlineTools #OnlineBusiness
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What is Latent Semantic Indexing & Why Does it Matter for Your SEO Strategy?
If you're anything like me, you probably read the title of this post and thought, "Latent semantic indexing ... wait, what is that?" Latent semantic indexing (LSI, for short) can be an overwhelming and confusing term for anyone hearing it for the first time. Luckily, although it sounds like something that requires a degree in computer science, it's actually a concept you're already probably familiar with — particularly if you have some basic knowledge of keywords and their close relationship with search engine optimization (SEO). In this post, we'll define LSI and how the process can potentially benefit your overall SEO strategy, take a closer look at ways to find LSI-driven keywords, and outline how to add these keywords into your content. Let's dive right in, shall we? Access Now: Technical SEO Glossary What is latent semantic indexing? Latent Semantic Indexing, also known as latent semantic analysis , is a mathematical practice that helps classif...
How to Write a Great Email Signature [+ Professional Examples]
The average office worker sends 40 emails per day . That's 40 opportunities to market yourself and your business in those individual emails you send, every single day. A lot of people treat their email signatures like an afterthought, which makes for a real missed opportunity. Those signatures are a chance for you to make it clear who you are, make it easy for people to reach you, and give people a place to go to find out more — either about you, about your business, or about something you're working on. So, if you're just putting your name and a point or two of contact information in your signature, you're not taking full advantage of the opportunity to connect and engage with the people you're emailing. (Although you don't want to go overboard, either. Jamming your signature full of links and information is just plain spammy and self-promotional.) So what should go in your signature? Much of this will depend on personal preference, your organization's ...
9 LinkedIn Ad Case Studies That Marketers Can Learn From
When you think about social media marketing, what's the first platform that comes to mind? For many marketers, it's probably Facebook or Instagram. But if I were to pick one, I'd go with LinkedIn. Why? Well, first, LinkedIn is an amazing platform to use for brand awareness. Their Business Solutions offer a variety of ad types, like photo or video. Ads are visible to the platform's 630 million users , and the unique optimization tools, like audience targeting, ensure Ads reach qualified leads. Second, LinkedIn's Business Solutions are expansive . There's a lot of opportunity for ad customization and budgeting — which is helpful if you’re not quite sure which ad is right for your strategy. That's where my third reason for loving LinkedIn comes in: case studies. Case studies often explain the thinking, process, and analysis behind how a team or business uses a product or solution. Marketing case studies usually focus on specific verticals, industries, or ...