Mike_Stelzner
Reddit Lets Brands Promote User Posts: This Week in #SocialMedia https://t.co/F7puwkRxMA by @GraceDuffy http://pic.twitter.com/eXZ3uCmSeo — Michael A. Stelzner (@Mike_Stelzner) August 1, 2016
Posts
Mike_Stelzner
Come learn about Facebook, Instagram, live video & more @ Social Media Success Summit https://t.co/zvhHOb3wul http://pic.twitter.com/xyhp50dy09 — Michael A. Stelzner (@Mike_Stelzner) August 1, 2016
Mike_Stelzner
Reddit Lets Brands Promote User Posts: This Week in #SocialMedia https://t.co/F7puwkRxMA by @GraceDuffy http://pic.twitter.com/nTOoVdflN6 — Michael A. Stelzner (@Mike_Stelzner) July 31, 2016
Mike_Stelzner
93% of last year's attendees said they'd recommend it to a friend & attend again! https://t.co/zvhHOb3wul http://pic.twitter.com/v3RJfQp7X3 — Michael A. Stelzner (@Mike_Stelzner) July 31, 2016
Mike_Stelzner
Come learn about Facebook, Instagram, live video & more @ Social Media Success Summit https://t.co/zvhHOb3wul http://pic.twitter.com/aGSWIVwwWw — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
@sociallyfein @KrisGillentine agree and that is why I said ad rates will go up — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
@gngrgeek I have to say Ben I am very surprised that you misrepresented my words. Please see the comment on your site — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
@gngrgeek @WeAreGNGR I never said it is dead. It is in rapid decline — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
@sociallyfein the point is demand exceeds supply and price hikes are coming — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
@sociallyfein @KrisGillentine they said they are running out of real estate — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
GoogleTrends
"When is the new #HarryPotter book out?" Top UK questions ahead of the #CursedChild script release @HPPlayLDN http://pic.twitter.com/0upQTVazNX — GoogleTrends (@GoogleTrends) July 30, 2016
Mike_Stelzner
Reddit Lets Brands Promote User Posts: This Week in #SocialMedia https://t.co/F7puwkRxMA by @GraceDuffy http://pic.twitter.com/QxIieIQBD5 — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
GoogleTrends
"Who scored in the 1966 World Cup? Top questions on #worldcup1966 50 years on from @england winning the title http://pic.twitter.com/rfPvgnDAwV — GoogleTrends (@GoogleTrends) July 30, 2016
Mike_Stelzner
Twitter Analytics: How to Know if Your #Twitter #Marketing Works https://t.co/WdRA0x4rcW by @iancleary http://pic.twitter.com/kY2e3SdSrK — Michael A. Stelzner (@Mike_Stelzner) July 30, 2016
Mike_Stelzner
My story and who I am now started at #SMMW15 . Thx for inspiring me @Mike_Stelzner & @SMExaminer . Hugs to you 💛 https://t.co/uzGFyM5oUd — Erica Kessler (@ErikaKessler1) July 29, 2016
Mike_Stelzner
@KrisGillentine @MadalynSklar thanks so much — Michael A. Stelzner (@Mike_Stelzner) July 29, 2016
Mike_Stelzner
#Instagram Tips: How to Get More Likes and Followers https://t.co/f5BdOVc2rQ by @getyounity — Michael A. Stelzner (@Mike_Stelzner) July 29, 2016
CRO for Inbound Marketing: 6 Conversion Optimization Initiatives to Implement Today
Conversion rate optimization (CRO) and inbound marketing go together like peanut butter and jelly. After all, nobody is more concerned with (and obsessed with) conversion rates than the inbound marketer . But many inbound marketers find themselves navigating a new world of CRO with a sense that there’s so much to test, and they’re not quite sure where to start. Here are 6 CRO initiatives you can undertake today to help give your conversion rates—and inbound marketing performance—a boost. 1) Start learning with visitor heatmaps In 2016, there’s really no excuse for running an inbound program without also running heat mapping software on your site’s core conversion pages. There’s just no substitute for seeing, with real tracking data, how site visitors are making their way through your conversion funnel. Simply put, the best and only true source of data is the experience of visitors themselves while they use your site. A heatmap delivers an aggregate picture of the click activity
GoogleTrends
J.K. Rowling's newest book is set to be released in 2 days!! What Hogwarts house are you? Slytherin is top searched http://pic.twitter.com/BxMtMB9nRe — GoogleTrends (@GoogleTrends) July 29, 2016
Mike_Stelzner
5 #Snapchat Fails That Are Hurting Your #PersonalBrand https://t.co/QjmILkAg5I by @jessostroff @dontpanicmgmt — Michael A. Stelzner (@Mike_Stelzner) July 29, 2016
GoogleTrends
Candidate search percentage breakdown in the past day: Clinton: 62%, Trump: 38% http://pic.twitter.com/p4YbqAnIh9 — GoogleTrends (@GoogleTrends) July 29, 2016
GoogleTrends
View the top trending questions on Clinton and Trump today http://pic.twitter.com/KgEy74v4Vv — GoogleTrends (@GoogleTrends) July 29, 2016
GoogleTrends
"Wie geht es mit #Schweinsteiger weiter?" Angesagte Suchanfragen zu Bastian #Schweinsteiger der letzten 3 Stunden http://pic.twitter.com/J0Q9eaE75h — GoogleTrends (@GoogleTrends) July 29, 2016
Mike_Stelzner
Twitter Analytics: How to Know if Your #Twitter #Marketing Works https://t.co/WdRA0x4rcW by @iancleary http://pic.twitter.com/A7htN9AlcH — Michael A. Stelzner (@Mike_Stelzner) July 29, 2016
A Step-by-Step Guide to Advertising on Instagram
With 500 million active monthly users , Instagram offers a unique opportunity for marketers to reach their target audiences through ad campaigns. The other perk of advertising on Instagram? The ads can look almost no different than regular posts, making them much less invasive than other ad types. But setting up ads on any platform requires a lot of thought: What should your target audience look like ? What should your copy say? What image should you use? Not to mention, the more technical aspects like what size your image needs to be or how long your ad should run for. To simplify the process, we’ve put together a checklist to help you set up a campaign, one step at a time. How to Create Instagram Ads: A Step-by-Step Guide to Advertising on Instagram If you’ve ever set up a Facebook ad , you’re about 75% of the way there. After Facebook acquired Instagram back in 2012, the platforms conveniently merged, making setting up Instagram and Facebook ads merely the difference of a cou
GoogleTrends
"How can I make my lipstick matte?" is one of the top UK questions on lipstick so far in 2016 #NationalLipstickDay http://pic.twitter.com/ExLJYfApdC — GoogleTrends (@GoogleTrends) July 29, 2016
GoogleTrends
"Why are nuclear power stations by the sea?" Top trending questions in the UK on nuclear power in the last 24 hours http://pic.twitter.com/zOJC4zW9w3 — GoogleTrends (@GoogleTrends) July 29, 2016
GoogleTrends
"How many tigers are left in the world?" Top questions on tigers on #InternationalTigerDay @Global_TigerDay http://pic.twitter.com/FJ3qFXenXm — GoogleTrends (@GoogleTrends) July 29, 2016
GoogleTrends
"What happens if the Olympic torch goes out?" Top global questions on the Olympic torch with #7DaysToGo http://pic.twitter.com/0pZnCfMNqr — GoogleTrends (@GoogleTrends) July 29, 2016
How to Deliver Negative Feedback & Why It Matters [Infographic]
Most managers dread giving negative feedback almost as much as employees dread hearing it. It's uncomfortable to tell someone they're not performing well at something. But the truth is, your employees want to learn and grow -- and they'll only learn and grow when the work and skills that need improvement are given some course correction. Giving them no feedback hurts more than it helps: 70% of employees say getting no feedback at all makes them feel disengaged. It's all about how you give that negative feedback. If you prepare and deliver it the right ways, then it can actually make your employees feel more engaged at work. In other words, tough love might work after all. Check out the infographic below from Resourceful Manager to learn more about why bad feedback is better than none, and how you can deliver it in a positive way. from Hubspot
GoogleTrends
2X more search interest in “Hillary Clinton necklace” than “Hillary Clinton pantsuit” during her DNC speech #DNCinPHL — GoogleTrends (@GoogleTrends) July 29, 2016
4 Warning Signs Your Prospect Isn't Ready to Invest in Marketing
Imagine yourself sitting across the table from a prospective client's CEO at a coffee shop. She’s engaged, ready to listen, and apparently in a positive state of mind. This is a marketer's dream situation; you feel that any question is fair game and honest answers will be forthcoming. If you could ask her just one question to qualify her business for your services, what would it be? Try this one on for size: As you see it, what is the current and future role of marketing in your business? Now brace yourself: The answer to this question can give any marketer aspirations for greatness or fears of the calamity that lies ahead. On one hand, the leader could give you a dream answer, paraphrasing Peter Drucker: "Our business has two-and only two-basic functions: marketing and innovation. The rest are costs." Now that’s an answer that inspires confidence in the critical role marketing plays in creating and delighting customers. This CEO or CMO sees marketing no differe
