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18 Hidden Snapchat Hacks & Features You'll Wish You Knew About Sooner
Snapchat, the one-to-one messaging app with more than 160 million daily active users , has earned a reputation for fast growth and innovation. But despite its success, it isn't the most user-friendly app I've ever played around with. Many of its best features are buried so deep in the app that a lot of people don't even know they exist. In July 2017, Snapchat added even more features in their release of a new version , and some of these features have totally reshaped how people use the app in the first place. For example, did you know that you can use Snapchat to make a live video call? Or that you can add emojis to your Snapchat videos -- and make it so they move and scale with specific objects? What about the trick where you can save data by turning the app on to "travel mode"? There are a whole lot of cool things you can do with Snapchat that you may not have known about. But before we jump into them, it's important that you know the basics. For more on...
How We Booked Over 200 Meetings With a Single Email Send
Here at HubSpot, when we decide we really like something, we go all-in. That includes things like email personalization, a global presence, and seasonality in our marketing. So when it came time for the Latin America Marketing team -- or LatAm -- to strategize an email marketing experiment, we wondered if there was a way to combine all three. It started out simply enough -- we wanted to find out if an email sent directly from a sales rep that included a link to book a meeting could convert better than one of our popular offers. But then we thought, “We can do better. Let’s kick the personalization up a notch.” And so, we did -- and here’s what happened. How a Single Email Send Led to 200+ Meetings Booked The Hypothesis Within our LatAm partner marketing efforts, our inbound funnel often involves directing prospective agency partners to the Spanish version of our Inbound Marketing Assessment (IMA). But when Semana Santa, the celebrated week before Easter in Latin America an...
Mike_Stelzner
How to Set Up Facebook Messenger Ads https://t.co/fehCuflCse by @SallyDowntown #facebookads #facebookmessenger http://pic.twitter.com/KNv2kRoya7 — Michael A. Stelzner (@Mike_Stelzner) July 31, 2017
Mike_Stelzner
Search to Social Ads: How to Use Google With Facebook to Build Niche Audiences https://t.co/Berd0mdnfm by @FlippedLS #googleads http://pic.twitter.com/LF8wFyDck2 — Michael A. Stelzner (@Mike_Stelzner) July 29, 2017
