Guest Hosting and Posting to Expand Your Audience: 3 Advantages

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Guest Hosting
Guest hosting is when you let another person develop content for you and you publish that content on your website.

ONE
Reach a different audience.  Guest posting/hosting is a networking mechanism that enables, the guest and the host, an opportunity to gain more traffic.

TWO
Establish more credibility.  When someone sees that you are guest posting, it tells them that you have been 'approved' by a third party.  With all the junk floating around on the internet today, credibility is valuable.

DearBlogger wrote a very informative post on both guest posting and hosting.



THREE
Guest hosting enables website owners to work on other projects while their site continues to operate.  Moreover, a successful guest post can lead to a long-term relationship that will benefit your site's future.

Here is a great video on guest posting from Matthew Woodward:


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